About us

URBAN VAPE is a New Zealand based vape retailer, duly registered with HARP as a specialist vape retailer. Since our inception in 2016, we have taken pride in establishing ourselves as one of New Zealand's premier vape shops, dedicated to providing top of the range vape products at competitive prices. Our overarching mission is to curate the highest quality disposables, pre-filled pod vapes, vape kits and e-liquids from around the world, all available under one roof at the most budget-friendly prices.


Our journey began in 2016, right from the humble confines of a small shop in Auckland. URBAN VAPE was born with vapers at the forefront, showcasing unique and exceptional vaping devices and e-liquids from around the world. At the time, many vape businesses only focused on basic starter kits and low-cost e-liquids. However, URBAN VAPE set out to make vaping an experience by sourcing products that would captivate our customers, using cutting-edge technology to keep our customers engaged and pushing the boundaries of what vaping could achieve.


Despite our rapid expansion, which now includes multiple retail stores, a distribution centre and an online platform, we remain true to the core principles that guided our beginnings.


The URBAN VAPE team are vapers themselves and their primary focus is vaping in every sense of the word. With this in mind, our team works tirelessly to create an enjoyable experience for customers in our stores and online, ensuring the best possible vaping journey. We strive to source only the finest products and partner with vape companies that share our vision. At URBAN VAPE we aim to cater for all types of vapers, constantly searching for the products for those looking to quit smoking, as well as developing high-end and advanced vaping mods for experienced enthusiasts.


Our extensive range of products covers the entire spectrum of vaping and we understand that individual tastes vary. What works for one person may not work for another, which is why our customer service team and in-store colleagues are committed to helping you find exactly what you need, even offering product testing and e-liquid recommendations tailored to your preferences. You can visit us in any of our three retail stores.


If you are curious about vaping and would like to know more, please do not hesitate to contact us. We are here to help and advise.

Store Locations:

📍 Urban Vape Albany : 5/215 Rosedale Road, Albany, Auckland 0632 

📍 Urban Vape Wairau : 34 Porana Road, Wairau Valley, Auckland 0627

📍 Urban Vape City : 161 Hobson Street, Auckland CBD, Auckland 1010